Senior creative direction for brands and products that need to perform.
I take on select creative direction engagements alongside my leadership work, typically with startups launching products, companies entering new markets, or agencies that need senior creative firepower without a full-time hire.
If you’re looking for someone who leads strategy and teams, not just pushes pixels .. let’s talk.
What I Bring to the Table
13+ years of creative direction across 6 countries. Currently leading a team of 25. An engineering degree that means I speak business and product as fluently as I speak design.
Recent work has delivered a 12% sales increase with zero ad spend, a 70% lift in social engagement, and a unified brand system across 3 international markets, built in 2 months.
I’ve worked across branding, UI/UX, campaign strategy, product design, editorial, and packaging. The common thread is always the same: strategy first, then craft, then results you can measure.
How We Can Work Together
Fractional Creative Director
$4,000–$8,000/month · 3-month minimum
Ongoing creative leadership without the overhead of a full-time hire. I plug into your team, run creative reviews, direct campaigns, maintain brand consistency, and join weekly strategy calls. The same way I lead teams of 7 to 25 in-house.
Best for: Startups with a design team but no creative leadership. Agencies that need senior direction on key accounts.
Brand & Product Launch Sprint
$8,000–$20,000 · 4–8 weeks
A focused engagement covering everything from brand strategy and visual identity to digital platform design and launch campaign direction. One sprint, full creative ownership, measurable outcomes.
Best for: Companies launching products. Brands entering new markets, especially MENA. Teams going through a rebrand who need strategic creative direction, not just a new logo.
Conversion & UX Audit
$1,500–$3,500 · 5–7 business days
A deep-dive audit of your website, app, or digital product. I review UX architecture, messaging, conversion paths, and visual design, then deliver a prioritised strategy document with specific recommendations you can act on immediately.
Best for: Any company whose digital presence isn’t converting the way it should. This is also how most of my longer engagements begin. The audit shows what’s possible, and the work grows from there.
Most of my engagements start with an audit or a single sprint and grow from there. The Agfin project started as a request for minor website fixes. It became a full redesign and sales funnel that drove a 12% revenue increase in month one. The Split engagement started when I rewrote a flawed development quotation. It became a complete product redesign with new revenue-generating features. I don’t chase scope creep. But when the work proves its value, the relationship tends to deepen naturally.
What Clients Say
“Amr delivered beyond expectations. The brand identity he created captured our vision perfectly and translated seamlessly across every touchpoint. His strategic thinking elevated the entire project.”
Overpowered Agency
Brand Identity · UK
How It Works
Discovery Call
A 30-minute conversation to understand your challenge, goals, and timeline. No pitch, no pressure. Just clarity on whether there’s a fit.
Proposal
Within 48 hours, you receive a clear proposal: scope, deliverables, timeline, and investment. No hidden fees, no vague line items.
Kickoff
We start. I work fast, communicate clearly, and deliver on every commitment. You’ll know exactly where things stand at every stage.
Have a project in mind?
Whether it’s a brand launch, a product redesign, or ongoing creative leadership, I’d like to hear about it. Book a call and let’s see if there’s a fit.
Or email me directly: hello@amrabutalleb.com